News & Updates

A Conversation with Barrett Ward of fashionABLE and Mocha Club

Screen shot 2014-05-30 at 12.46.00 PMI recently had a chance to chat with our June 20 speaker, Barrett Ward, founder/president of fashionABLE, and founder and former director of Mocha Club, and was intrigued by his approach to fundraising.

One of the things I find very interesting about Barrett’s approach is how, when it came to Mocha Club, he talked about the donor first.  Obviously, helping those in need in Africa is very important, but sometimes your differentiation as a nonprofit can occur from the donor side. In the case of Mocha Club, he saw this under developed resource, young donors, and found a way to engage them.  Other, more established non profits brushed off the idea of young donors, but by using some creativity, he was able to show those donors how they could make a big discount with relatively small amounts of money.

In your nonprofit, how do you approach under utilized donors? Read More

Two Easy Ways To Make Cool, Sharable Graphics

TorresReisSocial media has tremendous upside. But it sure eats up a ton of content! One of the biggest challenges we face as non-profit marketers is how do we effectively communicate in the social media space and balance the content demands. When so much of social is visual, how do you create great looking graphics and social media shareables without constantly sending work to a designer?

One of my favorite iPhone apps is WordSwag. WordSwag allows you to create quick and great looking shareable graphics, all you need is a quote. For example, Beth Torres, CEO of Make A Wish Middle Tennessee, recently spoke at our @NonBoardBoard meeting and many of her quotes struck me, here’s one that I created a shareable from in about 30 seconds:

Read More

May 16- Creating A Culture of Gratitude- Beth Torres

Screen shot 2013-08-07 at 5.31.52 PMIs “Gratitude” a legitimate non-profit business concept? How can Gratitude positively drive business strategy, board management, staff management, and community engagement?

Beth Torres will reveal the truth that the power of Gratitude is something  all nonprofits can use to create a point of difference.  For location, time and details, click here.

Beth Torres has been the President and CEO of Make A Wish Middle Tennessee for the past two years.  Prior to that, she was the Vice President of Event Funding and Development for Junior Achievement.  She is a fan of the best sports conference in America, and likely the world, The Big Ten.  You can follow her on twitter here: @_beth_torres

A Love of Running and a Fear of Failure

The following is a guest post from NBBer Isaac Ezell, Senior Regional Representative at HOPE International

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My name is Isaac and I love to run. Really, I do. In the afternoon at the end of a long day of work I love to lace up my shoes walk out the front door and go. The feeling of the wind blowing in my hair and the ground retreating behind me as I spread my legs for each stride is electrifying. Now don’t get me wrong, my relationship with running did not start out that way. If you were to go back in time and ask the Isaac of 3 years ago if he loved to run he would looked at you like you were crazy.   Read More

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